The Guideposts editor-in-chief shares customer's initial experiences with the magazine.
One thing that always interests me about GUIDEPOSTS customers is how they discovered our magazines or web site. I first encountered GUIDEPOSTS on a business trip back in the '80s. My boss took it out of her briefcase while we were waiting for a plane. In all honesty, I was a little surprised. She wasn’t the type I would have expected to be reading religious material. But as Jenny explained, that wasn’t what GUIDEPOSTS was. “It just has these great stories. It’s really a magazine about people and how they use their spirituality to deal with life.”
That’s still one of the best descriptions of GUIDEPOSTS I’ve ever heard. I didn’t become a subscriber back then but a few years later when I came in for a job interview at GUIDEPOSTS, I sort of knew what I was in for. I’ve always suspected there was a reason my boss showed me the magazine that day at the airport.
For many folks, GUIDEPOSTS came into their lives at a time of crisis. A friend passed a copy along or they saw an issue in a doctor’s waiting room, for instance. I like those stories best. We're a non-profit company, and our outreach division, funded mostly by your generous donations, distributes our books and magazines to hospitals, the military and anywhere people are in need. I can’t tell you how many people say they got a copy of GUIDEPOSTS, Angels on Earth or Daily Guideposts at just the right moment in their lives when they needed it most. And now with the web, people are discovering GUIDEPOSTS in whole new ways. I heard the other day of a web user who stumbled on our site while searching the internet for healthy recipes. “I was blown away by the stories!” she said. “Now I come every day.”
I’d love to hear how you first came in contact with GUIDEPOSTS. Post your story in the comment box below and also tell me how you pass along the magazine to others. Thanks!